Does FAQ improve SEO for e-commerce websites?

Before answering this question, we should first know what Frequently Asked Questions are and why are they important? Here, it can be defined as a page on an e-commerce website that provides quick and concise answers to the most important questions that customers ask, so that they can find information quickly and easily, as it saves a lot of time on the customer service team and on the users themselves when searching for the information they want clarification about, It is also important for websites as a good way of communicating with the target audience, and therefore it is one of the most distinctive strategic elements used by e-commerce sites to improve access and conversion rates through search engines.

The most common reason that prevents referring the customer's experience to a successful purchase is his lack of information, so by including Frequently Asked Questions/Frequently Asked Questions, it will positively affect search engine optimization "SEO", which will succeed in making the shopping experience by the online shopper without fear or hesitation, thus increasing Sales and profits.

The Frequently Asked Questions (FAQ) page is a high-quality content for search engines, which helps improve the ranking of e-commerce sites on the search engine results page. The FAQ page can be written well by adding the main and most searched questions by customers, and anticipating Questions that will be asked by potential customers, and brief and useful answers related to the product or service must be provided, in addition to coordinating the topics of the questions in a distinctive way so that customers can easily access them.